IndieGoGo.com - Where Independent Happens

Business Overview:

IndieGoGo.com is the online social marketplace for audiences to connect with filmmakers to fund the future of film.

Mission:

1) Provide Creatives:

• A new channel for funding opportunities
• A forum to garner public feedback and gain support for a film or digital media project
• The opportunity to network with other artists in order to source material, acquire talent, and find production personnel
• A trusted partner throughout the project – from passion to profits

2) Empower Crowds:

• To decide which films get funded by allowing people to vote with their wallets
• To provide input into the birth and creation of independent film and digital media
• To connect directly with the creatives the crowds support

3) Offer Corporations:

• Access to a fresh, new pipeline of film, evaluated and funded by the crowds
• Greater visibility into market demand, thereby mitigating risk of investment
• A new channel for targeted marketing and partnership possibilities
• Opportunity for data mining to support decision-making on a studio-backed film

Project mission:

To democratize the independent film financing business.

Potential impact:

More relevant films and more empowered filmmakers and audiences.

Required resources:

1. Total project needs: $50,000
2. In-kind contribution needs: Marketing/PR/Advertising, Legal

News:

• http://www.variety.com/article/VR1117962289.html?categoryid=1019&cs=1&query=kirs...
• http://www.productionhub.com/events/description.asp?item=16273

Project page URL:

• http://www.indiegogo.com

Links to other projects by the same organization:

• http://www2.lafilmfest.com/film_financing_conference/fc_schedule
• http://www.playconference.org/
• http://www.independentfilm.com/resources/ifp-annual-filmmaker-conference-2007.sh...

Links to external blogs or wikis:

• http://cinematech.blogspot.com/search/label/IndieGoGo
• http://technorati.com/blogs/www.thefilmpanelnotetaker.com
• http://flixer.com/x/modules/newbb/viewpost.php

Additional info:

Danae at the Los Angeles Film Festival June 23rd, 2007. Check it out:
http://www2.lafilmfest.com/film_financing_conference/fc_ringelmann